11 Top Networking Tips
Mingling with like-minded people can lead to contacts, opportunities and even friendships you'd never expect. The old expression, "it's not what you know, it's who you know" goes a long way to describe the value of meeting people, exchanging information and leveraging this exchange to pursue further career avenues and interests. Effective networking isn't as simple as introducing yourself and striking up a conversation. There are certain techniques and etiquette tips you can use that will help you get the most out of your night.
- Pick the event: contacting your industry authority is a great place to find out about events happening in your industry and area. Also scan internet search engines, industry news wires, blogs and forums for information.
- Know your company: what type of people will be at the event? Is the crowd relevant to you and your career interests? Will there be any people attending that you need to brush shoulders with in particular?
- Schmooze, don't booze: it's natural to want to reach for a martini instead of making conversation with strangers, but this is no time to be slurring your words. You want to be remembered for the right reasons!
- Break the ice: in a room full of people with similar interests you'll find it easy to get talking. Simply introduce yourself and ask about the person's work interests or what brings them to the party and you'll be on your way.
- Small talk: the key to making good conversation is being a good listener. If you're lost for words, ask questions about them - what do you do? Who are you here with? Where do you work? You're sure to find some professional common ground that you can chat about further.
- Parting ways: know when the conversation has come to its natural end. Tell the person it was nice to meet them, and that you'll be in touch soon (if applicable). Shake hands, look them in the eye and use their name when saying goodbye.
- Remember names: this is essential for making a good first impression in any social or business exchange. Make a point of listening for their name when you first introduce yourself and commit it to memory.
- Call me: make sure you have business cards on hand to swap with valuable contacts, but don't make handing out as many cards as possible your main goal. Spending genuine time getting to know people is a far more effective self-marketing tool than distributing your personal flyer.
- Pay it forward: networking isn't just about how people can help you, but how you can help others. If you know of a good contact for someone you meet make sure you offer that opportunity.
- Follow up: if you promise to get in touch with someone after the gathering, or to pursue a lead you've been offered, it's essential you follow it up.
- Online networking: as well as taking advantage of face-to-face networking events look into any online networking opportunities. Consider establishing a profile on web-based social and professional networking facilitators such as Facebook or LinkedIn to get connected.

